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Advertising Effectiveness
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Advertising Effectiveness

Please take a few moments to look over the following advertisement; then, give us your feedback in a brief survey. When you click Submit, you will be automatically registered in a drawing for a $100 Gift Card.

Questions prefixed with an * are required
(Add one or more images or YouTube videos of your advertisement)
Sample Image
Sample Video
*1. In the past month how many times have you seen an advertisement for this product?
*2. Please answer yes or no to the following questions regarding the ad
Was the ad appealing to your eye?
Was the ad fun to watch?
Would you talk to someone else about this ad?
Did you have a positive reaction to the ad?
Would you like to see similar ads like this in the future?
Are more likely now to purchase the product offered?
*3. Please rate the following questions regarding the ad
Strongly AgreeAgreeNo opinionDisagreeStrongly Disagree
Is consistent with company image
Is creative/interesting
Is informative
Is memorable
Is original
Is influential
Is believable
Is relevant to me
*4. What would you say is the main message of this ad?
*5. If you were to describe this ad to a friend, would you say the ad is: (Select all that apply)
*6. Please check the choice that best indicates how descriptive the statement is of you
Just like meA lot like meSomewhat like meNot much like meNot at all like me
I go window shopping often.
I often buy things on impulse.
I shop online.
I have conservative tastes.
I rely on my own judgment when buying.
I like stores with very low prices.
I never seem to have enough money.

   

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